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Prasada Rao, S. S.
- Trends in Indian Realty Sector:A CRM Framework for a Real Estate Entities in the Changing Environment
Authors
1 Lodha Group, Mumbai, Maharashtra, IN
2 HBS, GITAM University, Telangana, IN
Source
International Journal of Innovative Research and Development, Vol 5, No 7 (2016), Pagination: 165-175Abstract
Real Estate sector in India is a capital and manpower intensive sector which contributes 5 to 6 percent of its GDP. It is transforming to be more organized in the recent past. The competition among the real estate players in India has been intense and the rising inventory levels have been of concern. However the demand for housing in the affordable segment has seen an upsurge. The Government initiatives to regulate the real estate sector have been welcomed by the customers as this would reduce the undue project delays and ambiguity in the industry. The interest of the Private equity players in the Indian realty sector has gone up and is indicated by the recent capital infusions and investments made by them. The emergence of REIT in the Indian market has also opened up a new window of investment for the investors to participate the real estate growth story. The paper aims at highlighting the changing scenario of the real estate in India. The paper suggests the customer centric initiatives that the realty companies can adopt to stay competitive. The paper urges for the adoption of CRM practices by the Real estate entities. The Establishment of CRM systems need understanding of the CRM processes in the realty industry. It needs integrating of technology to the processes by making them efficient and effective. The paper attempts to outline the process models for CRM implementation in a real estate company and also creates a checklist to evaluate to the CRM and ERP for such entities. The paper attempts to address the areas which earlier researchers have not highlighted with respective to this industry in India.
Keywords
CRM, Affordable Housing, Real Estate Regulation and Development Act, Real Estate Investment Trust, AT (After the Launch), BTL (Before the Launch), FAME (Form Acceptance for Management Execution), ERP (Enterprise Resource Planning).- Defining Success in CRM Implementation Projects:An Empirical Study from the IT Consultants Perspective
Authors
1 Infosys Limited, IN
2 Hyderabad Business School, GITAM University, IN
3 GITAM University, Gandhinagar Campus, IN
Source
Parikalpana: KIIT Journal of Management, Vol 13, No 1 (2017), Pagination: 116-125Abstract
One of the key stakeholders in CRM implementations is the IT consultant, whose job is not only restricted to selecting the right package, but also ensure that the organisation implementing CRM is able to benefit from the same. For the IT consultant, CRM implementation is a technology project which enables resources for implementation. However 'success' per se has different meanings for various stakeholders and this article tries to analyse the definition of project success from a CRM project management perspective of an IT consultant. The article tries to look at the various factors that define success for CRM projects.References
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- Applicability of Random Forests Forecasting to International Currency Trade:An Investigation Through Language
Authors
1 GITAM School of International Business, GITAM University, Visakhapatnam, Andhra Pradesh, IN
2 GITAM Institute of Management, GITAM University, Visakhapatnam, Andhra Pradesh, IN
Source
International Journal of Business Analytics and Intelligence, Vol 6, No 1 (2018), Pagination: 47-57Abstract
The goal of this research is to study the performance of foreign exchange trade in both India and China. India and China raised rapidly in recent times and there is abundant of speculation that these countries might reach to the level of few other developed nations as far as international trade is concerned. Whereas there isn’t any doubt that these countries emerging as economic powers in the Asia-Pacific region, a lot of effort is required at international platform with respect to trade and commerce. One of such areas of competition is international currency trade. The aim of this study is to understand trends of currency trade in order to predict how likely these countries are going to emerge as best in the region. The study used certain secondary datasets from very reliable and authenticated sources. As far as statistical techniques are concerned, random walk forecasting methods were employed to test the study hypothesis. The study gathered certain evidence that though there are similarities in present and past performance, it is not likely to be the same in the future. However, the study concludes that random forests forecasting as a methodology is highly useful in studying trends in the data.Keywords
Asia-Pacific Region, Currency Trade, International Trade, Random Walk Forecasting, Time Series Analysis.References
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